David K's Guide to Groom's Fashion
Dress sharper than your first impulse – on your wedding day

Our Imagination and Suits
We are sometimes a product of our imagination. When it comes to suits, our customers are typically limited by a lack of mirror time. Standing in front of a mirror is not necessarily a priority on our inner "to-do" list.

The Role of the Wedding Suit
The wedding suit is one of the cornerstones of the groom's wedding identity. Everything else is settled, and the dress is DEFINITELY wilder and more beautiful than anything the bride has ever worn. Therefore, consider whether you should choose dark blue, like 30 other men at the wedding, OR if you should drop by the suit temple in Nørregade and try on 5-6 or 15 different jackets.

Test Your Potential
Test your potential, take responsibility for your shared leading role, and recognize that for once, your appearance can be challenged and MUST be given a small element of "too much." Explore the boundaries and dress sharper than ever for the most photographed day of your life.

Let the Mirror Decide
I'll say it again: Let the mirror and your boyish smile decide which outfit you end up wearing to receive your better half. The sky's the limit.
Break a leg, my friend.
By David K

Venture to the Borderland
1. Give Your Clothes a Rocket Boost
“I see clothes a bit like a rocket: The jacket is a booster rocket that should get you up to speed, but it’s important that there’s something that can carry itself forward when the booster rocket detaches. An elegant festive vest or cool suspenders, a special shirt or cufflinks – when the groom takes off his jacket, many of the cool details disappear,” says the fashion expert. Therefore, the next layer is enormously crucial for the groom's look for most of the party.

2. The Details That Count
“At the same time, it’s important to point out that the details that might seem like TOO much are often just enough – especially when the dress looks so perfect late into the night. We're not saying things MUST be a certain way, and my team is not elitist or snobby. We prefer to discreetly advise our guests through the suit tops we put on them in front of the mirror. We want to help you in your hunt for inspiration. It's important to acknowledge the small changes, for example, trying on a vest, patent leather shoes, braided loafers, a tuxedo shirt, or a Florence necktie for the first time in your life.”

3. Find Your Style
Even if we don't end up being your supplier for suit days, after a visit, you'll know exactly who to visit to make your new suit invincible every time. I like to push the boundaries, for what's normal – just a little bit towards that place where you're super proud and a little bit more dashing than your other good-looking friends around you.
See more about our wedding attire for men here.